Bangkok, Thailand – August 23, 2025 – JASSWAY, a leading global provider of intelligent POS and self-service kiosk solutions, made a strong impression at Food & Hotel Thailand (FHT) 2025, held from August 20–23 at the Queen Sirikit National Convention Centre. In collaboration with local partner, JASSWAY unveiled its latest innovations: the APUS Series POS terminals and Zafiro Series self-service kiosks etc.
Targeted at the fast-growing hospitality, retail, and foodservice sectors across Southeast Asia, the new products attracted significant attention from regional buyers, system integrators, and hospitality brands.
“The Thai market is a strategic gateway to ASEAN, and our partnership with local experts allows us to deliver tailored, high-performance solutions,” said Marketing director at JASSWAY. “FHT 2025 gave us a powerful platform to demonstrate how our technology enhances customer experience and operational efficiency.”
**APUS Series: Sleek, Powerful POS for Modern Businesses**
The APUS Series combines minimalist design with robust functionality. Built with an ultra-slim aluminum alloy chassis and a 15.6-inch narrow-bezel HD touchscreen, it’s ideal for retail counters, quick-service restaurants (QSR), and hotel front desks. Its compact footprint and cable management system help streamline workspaces while ensuring durability in high-traffic environments.
**Zafiro Series: Fully Integrated Self-Service Kiosks**
Engineered for flexibility, the Zafiro Series kiosks feature a premium aluminum body and support seamless integration of scanners, cameras, receipt printers, NFC/RFID readers, and cash handling modules. With modular design and API-based customization, businesses can deploy them for ordering, check-in, payment, or information lookup—across industries from retail to healthcare.
JASSWAY’s booth remained one of the most visited during the exhibition, with many qualified leads and partnership discussions initiated. The event reinforced JASSWAY’s commitment to expanding its presence in Southeast Asia through localized support and innovation.
Looking ahead, JASSWAY will continue showcasing its solutions at key international events, to bring smarter, more reliable technology to global markets.